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FirstCry IPO Overview
You are at right place to check all the details regarding FirstCry IPO. The dates for FirstCry IPO is announced. The IPO will open on August 06, 2024 and will close on August 08, 2024
The FirstCry IPO price band is fixed at ₹[.] to ₹[.] Per Share. The company aims to raise around ₹[.] Crores via this IPO. You can find complete information about FirstCry IPO in this post.
The FirstCry IPO lot size for the application is [.] shares and hence minimum amount that you would need for this IPO (by retail investors) is ₹[.].
About FirstCry IPO:
FirstCry is India’s largest multi-channel retailing platform for Mothers’, Babies’, and Kids’ products, in terms of GMV, for the year ending December 2023, according to the RedSeer Report, with a growing presence in select international markets. In India, they sell Mothers’, Babies’, and Kids’ products through their online platform, company-owned modern stores, franchisee-owned modern stores, and general trade retail distribution.
They launched the FirstCry platform in India in 2010 to create a one-stop destination for parenting needs across commerce, content, community engagement, and education. They named their platform “FirstCry” because they believe that a baby’s first cry is a special moment for parents, and they aim to make such moments of the parenting journey filled with joy and happiness. They seek to develop a tangible, emotional, multi-year relationship with parents, especially mothers, with whom their first engagement begins from their baby’s conception (i.e., nine months before birth) and can continue until their child reaches about 12 years of age. According to the RedSeer Report, childcare is a non-discretionary, essential expense, for which there is perpetual need. They operate in a retail category with high purchase frequency, in which children outgrow clothing sizes quickly and need consumables such as diapers and other baby products along with other needs that evolve with age. Thus, once parents establish a connection with them, they are likely to start a predictable and frequent transactional journey of about twelve years as their children grow.
They have expanded internationally in select markets, establishing a presence in UAE and KSA in 2019 and 2022 respectively, where they aim to replicate their India playbook. According to the RedSeer Report, they are the largest specialist online Mothers’, Babies’, and Kids’ Product retail platforms in UAE, in terms of GMV, for the year ending December 2023. Further, in KSA, they are the largest online-first Mothers’, Babies’ and Kids’ product-focused retail platform, according to the RedSeer Report. After the UAE, they aim to replicate our India playbook in KSA.
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Objects of the Issue
- Expenditure by the company for (i) setting up new modern stores under the ‘BabyHug’ brand; and (ii) setting up a warehouse, in India
- Expenditure for lease payments for the existing identified modern stores owned and operated by the company, in India
- Investment in its Subsidiary, Digital Age for (i) setting up new modern stores under the FirstCry brand and other home brands of the company; and (ii) lease payments for the existing identified modern stores owned and controlled by Digital Age, in India
- Investment in the subsidiary, FirstCry Trading for overseas expansion by: (i) setting up new modern stores; and (ii) setting up warehouse(s), in KSA
- Investment in the subsidiary, Globalbees Brands towards the acquisition of an additional stake in the step-down Subsidiaries
- Sales and marketing initiatives
- Technology and data science costs including cloud and server hosting-related costs
- Funding inorganic growth through acquisition and other strategic initiatives and general corporate purposes
FirstCry IPO Brokerage House Reviews:
- Ajcon Global Services: To Be Updated
- Anand Rathi: To Be Updated
- BP Equities (BP Wealth): To Be Updated
- Canara Bank Securities: To Be Updated
- SBICAP Securities: To Be Updated
- SMC Global: To Be Updated
- Swastika Investmart: To Be Updated
- Ventura Securities: To Be Updated
FirstCry IPO Date & Price Band Details
| IPO Open: | August 06, 2024 |
| IPO Close: | Click Here |
| IPO Size: | Approx ₹[.] Crores, |
| Fresh Issue: | Approx ₹[.] Crores, |
| Offer For Sale | Approx ₹[.]Crores |
| Face Value: | ₹10 Per Equity share |
| IPO Price Band: | ₹[.] to ₹[.] Per Share |
| IPO Lot Size | [.] Shares |
| IPO Listing on: | BSE & NSE |
| Retail Quota: | 35% |
| QIB Quota: | 50% |
| NII Quota: | 15% |
| Discount: | N/A |
| DRHP Draft Prospectus: | Click Here |
| RHP Draft Prospectus: | Click Here |
FirstCry IPO Market Lot
The FirstCry IPO minimum market lot is [.] shares which is equal to ₹[.] application amount. The retail investors can apply up-to [.] lots with [.] shares which is equal to ₹[.]
| Category | Lot Size | Shares | Required Amount |
| Retail Minimum | 1 | [.] | ₹[.] |
| Retail Maximum | 13 | [.] | ₹[.] |
| S-HNI Minimum | 14 | [.] | ₹[.] |
| B-HNI Minimum | 68 | [.] | ₹[.] |
FirstCry IPO Allotment & Listing Dates
The FirstCry IPO open date is August 06, 2024 and the close date is August 08, 2024 . The FirstCry IPO allotment will be finalized on August 07, 2024 and the IPO listing on August 13, 2024 .
| IPO Open Date: | August 06, 2024 |
| IPO Close Date: | August 08, 2024 |
| Basis of Allotment: | August 09, 2024 |
| Refunds: | August 12, 2024 |
| Credit to Demat Account: | August 12, 2024 |
| IPO Listing Date: | August 13, 2024 |
FirstCry Company Financial Report
| Year | Revenue (Cr) | Expense (Cr) | PAT (Cr) |
| 2022 | ₹[.] | ₹[.] | ₹[.] |
| 2023 | ₹[.] | ₹[.] | ₹[.] |
| 2024 | ₹[.] | ₹[.] | ₹[.] |
FirstCry IPO Valuation
Below is the financial details of FirstCry for the year FY2023.
| Earning Per Share (EPS): | ₹[.] per Equity Shar |
| P/E Ratio: | – |
| Return on Net Worth (RoNW): | [.] |
| Debt/Equity: | ₹[.] per Equity Share |
Company Promoters:
- The company does not have an identifiable promoter
Competitor Companies:
- NA
FirstCry IPO Registrar
Link Intime India Private Ltd
Email : brainbees.ipo@linkintime.co.in
Phone : (+91 22) 4918 6200
Website: www.linkintime.co.in
FirstCry IPO Lead Managers
- Kotak Mahindra Capital Company Limited
- Morgan Stanley India Company Private Limited
- BofA Securities India Limited
- JM Financial Limited
- Avendus Capital Private Limited
FirstCry IPO Allotment Status Check
Allotment status of FirstCry IPO can be checked on LINKINTIME website : Click here
Company Address of FirstCry :
Brainbees Solutions Limited
Rajashree Business Park,
Survey No. 338, Next to Sohrabh Hall,
Tadiwala Road, Pune 411 001, Maharashtra, India
Phone: (+91) 84829 89157
Email: companysecretary@firstcry.com
Website: www.firstcry.com
FirstCry IPO FAQs
Q1) What is FirstCry IPO?
Answer: FirstCry IPO is Initial Public Offer from FirstCry company. The company is planning to raise ₹6145 Crores via this IPO. The share price is priced at band of ₹[.] to ₹[.] per equity share. The IPO will be listed on BSE & NSE.
Q2) When FirstCry IPO will open and close?
Answer: The IPO is to open on August 06, 2024 for QIB, NII, and Retail Investors and closes on August 08, 2024
Q3) What is FirstCry IPO Investors Portion?
Answer: The investors’ portion for QIB is 50%, NII is 15%, and Retail is 35%.
Q4) What is the FirstCry IPO Allotment Date?
Answer: FirstCry IPO allotment date is August 08, 2024.
Q5) What is the FirstCry IPO Listing Date?
Answer: FirstCry IPO listing date is August 9, 2024. The IPO is to list on BSE and NSE.
Q6) How to Check FirstCry IPO Grey Market Premium (GMP)?
Answer: The IPO GMP can be checked by visiting FirstCry IPO Premium page. Alternatively it can also checked along with GMP of other IPOs at IPO Grey Market Page.
Q6) How to Check FirstCry IPO Allotment Status?
Answer: The IPO Allotment can be checked by visiting FirstCry IPO allotment status page. Alternatively, it can also checked along with allotment status of other IPOs at IPO Allotment Status Page.
Q7) How to Check FirstCry IPO Subscription Status?
Answer: The IPO Subscription can be checked by visiting FirstCry IPO Subscription status page. Alternatively, it can also checked along with subscription status of other IPOs at IPO Subscription Status Page.
Q8) How to Apply the FirstCry IPO through Zerodha?
Answer: You can apply to this IPO through Zerodha by logging in to Console in Zerodha Website. Go to Portfolio and Click on IPO. You will see the IPO Name “FirstCry ”. Click on Bid Button. Enter your UPI ID, Quantity, and Price. Submit IPO Application Form. Now go to your UPI App like PhonePe or GooglePay etc to Approve the mandate. If you still dont have Demat account with Zerodha you can open it using this link, Open Demat Account with Zerodha.